
24 Apr 2022
Dynamic experiments.
Every day, I create dozens of sponsored campaigns on Meta ads, so it's vital for me to offer my customers advanced settings to optimize their impact. I've confirmed that dynamic experiments enable me to reduce CPA (Cost per Acquisition) by 3 to 7%. In fact, I've just analyzed all my client accounts affected by this type of advertising. And the Meta Group confirms that, on average, the cost per acquisition is reduced by 3%. Read the article here.